You may have the latest, greatest technology, but if you don't also have the latest greatest network that technology is going to disappoint you. Luckily Spectrum has that kind of network. But how to get the message across? Avoid tech talk and use a simple, funny, graphic device to make the point quickly and effectively. If it’s not connected, that phone’s just a brownie, the next big thing is just a sponge, and don't even think of calling for directions on that flip flop.